Forum Posts

Tanmoy Mukharjee
Mar 31, 2022
In Education Forum
E-mail marketing is similar to dating, getting the mailing list e-mail is only the start of the relationship. When a subscriber opts-in to your mailing list you start to build trust in the follow up e-mails. When you build that trust it will eventually lead to that first sale. The real mailing list money is in the back end and this will only happen after the first sale and trust has been built in the relationship with your subscribers. Getting your customers trust should be based on your expertise. People will rely on you to know what you are talking about. Gain all the knowledge and information about your business and do not venture into something that you have no interest in. Show people that you know what you are talking about by providing mailing list them with helpful hints and guidelines that pertain to what you are giving away or selling. If your customers see you as someone who knows what they are doing and saying they will trust you quickly. Always be true to your customers, provide guarantees like thirty day or sixty day money back guarantees. It is also very important to give your customer an escape hatch by providing them with information on how to unsubscribe from your list. Do not let them mailing list feel trapped, guarantee them that they can unsubscribe when ever they want to. To get your e-mail list to open and click your e-mails on a regular basis you must be able to grab their attention by providing a well thought out and well written subject.
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Tanmoy Mukharjee

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